What Does It Mean to Elevate with LIFT?

LIFT: ElevateX newsletter 002

Read time: 2 minutes

Content included: staying competitive, AI, learning, growth mindset

Read this if you want to stay relevant

Let’s get real—AI is replacing more jobs than ever. The “safe” corporate ladder? It’s shaking. The rules of business? They’re changing fast.

But here’s the truth no one talks about: AI is not the real threat. Staying the same is.

In this AI-powered world, you have two choices:

Elevate your mindset and skills to lead in this new era

Or risk becoming irrelevant, replaced, or stuck in the noise

Which will you choose?

The mindsets that keep you ahead

If you want to thrive, not just survive, you need a new way of thinking:

1. Growth Over Fear – AI isn’t taking opportunities away. It’s creating them—for those who are ready. Are you?

2. Adaptability Over Expertise – Expertise expires fast. Those who learn, unlearn, and relearn will always have the edge

3. Collaboration Over Competition – AI can process data, but humans connect. Those who build trust, influence, and relationships will always stand out

AI is getting better every day at:

Automating work, analyzing massive data sets

Writing emails, reports, even code

Solving predictable problems

But here’s what AI can’t replace - and what makes you irreplaceable:

1. Human Judgment & Ethics – AI follows logic. You bring wisdom

2. Emotional Intelligence & Trust – AI can read emotions, but it can’t lead with empathy

3. Creativity & Innovation – AI regurgitates. You create

4. Persuasion & Influence – AI can present facts, but you inspire actionist asset isn’t what you know—it’s how you think, led, and connect.

Your biggest asset isn’t what you know—it’s how you think, lead, and connect.

AI isn’t the problem. Stagnation is.

The real winners will be those who embrace change, build human advantage, and take bold steps forward.

Starting this week, we will be sharing powerful conversations from LIFT: ElevateX featuring successful business owners and professionals across Southeast Asia.

To kickstart, Pak Salman Subakat from ParagonCorp, shares how their company leverage on the younger workforce to grow from 500 to 14,000 employees in less than 15 years. Learn his family’s mindset of engaging the boundless creativity and innovation of the Gen Z and millennials to help them become the leading Asia’s leading Halal personal care and makeup company.

Pak Salman Subakat’s interview

Here, at LIFT, we believe in success.

From inwards to outwards. From inwards to upwards.

Sustainably. Healthily. With strength that comes from self-development.

Best,

Cassandra and the LIFT team